Geberit AG - Customer training

Customer training services an important factor for Geberit’s success

An extensive and customer-oriented market presence is a key factor for Geberit’s success on the sales front. About 500 technical advisors on the sales force talk to Geberit customers every day. Geberit has 25 information centers located throughout Europe and overseas. Every year more than 30,000 customers, primarily plumbers and sanitary planners but also architects and wholesalers, attend training courses on using Geberit’s products, systems and software tools. Close collaboration with customers and appropriate training and educational measures are important factors for Geberit’s success. Geberit’s own employees also attend professional training and development courses at these information centers.

Geberit’s training seminars combine efficient and “real-life” technical and specialist competency in sanitary engineering with essential aspects of operational management and marketing. This occurs in an interactive dialog, in a process befitting to each participant. The challenges of planning, specifying and constructing sanitary facilities can be optimally overcome only by constantly refreshing and updating the requisite technical skills and knowledge.

The Eiffel tower is to Paris what Geberit’s test tower is to the sanitary industry. This fantastic demonstration and testing system enables full-size simulations in which potential sanitary problems can be identified and visualized and possible solutions devised. Object lessons are given under realistic conditions in the classrooms. In the laboratories materials are tested and products compared to highlight the quality and characteristics of our products. Information technology also plays an important role in sanitary engineering. Several information centers have an IT room where planning and design programs such as Geberit Pro Planner can be taught. The resulting blueprints can then be realized in the testing rooms.